Product Marketing Manager at Alceberg

At Alceberg, we are a forward-thinking IT company dedicated to creating AI-driven products that tackle longstanding challenges in innovative ways.

Mainly you will work with our flagship product, Talefy, where we empower users to become active participants in AI-powered interactive stories, allowing them control over plot and full personalization.

We’re looking for a Product Marketing Manager to help us grow and perfect our product.

In this role, you will:

• Consistently generate and test monetization hypotheses, including pricing strategies, paywalls, onboarding flows, web and app funnels, and other monetization mechanisms
• Take part in creation of Go-To-Market strategies for our products
• Ensure a steady flow of A/B testing to optimize product performance
• Conduct comprehensive market and competitor analysis to stay informed of industry trends
• Execute ideas and hypotheses from concept to completion, coordinating with designers, developers, and other team members as needed
• Develop and refine hypotheses, carrying them through to production-ready flows
• Analyze and report on the success of initiatives you’ve done
• Work with Performance Marketing department to align creative marketing, user acquisition and conversion funnels.

About you:

• 2+ years as PM / PMM / Digital Marketing, preferably with SaaS and B2C
• Proven experience in planning, executing, and analyzing marketing activities
• Proficiency with digital marketing tools (Facebook Ads, LinkedIn Ads, Google PPC, Tiktok Ads, etc.)
• Solid understanding of SEO, Customer Acquisition, Retention Marketing
• Experience with building and testing Web2Web, Web2App funnels
• Experience with key analytical tools (Amplitude, Tableau, GA or similar)
• Competence in data-driven decision-making and competitive analysis
• Strong cross-functional collaboration skills and the ability to communicate insights clearly and effectively

Would be very nice:

• Familiarity with AI-driven products
• Experience with Mobile Apps
• Knowledge of Email Marketing and promotion through copywriting and design
• Understanding of ASO and SEO
• Design, copywriting skills

What we offer:

• Work on an innovative product with a team passionate about industry impact
• Nice and chill team to work with
• No blame environment and flexible KPIs
• Competitive salary with regular reviews based on results
• Opportunity to grow your skills really fast
• Creative freedom to implement your ideas and directly shape product growth
• Flexible remote work schedule with no one counting how much you work as long as everything is covered
• Opportunity to get swift promotion and even lead your own department as the company growth

Recruitment Process:

1. Meeting with HR Manager
2. Small test task
3. Interview with CPO
4. Bar raising with CEO

If you’re excited about redefining storytelling in the tech space, we’d love to meet you!

2024-11-11T15:25:51.000 2024-12-11T23:59:59.000 Full time / Повна зайнятість TELECOMMUTE Ukraine Alceberg